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NOURISH + HYDRATE + CARE - The Cycle of Hair Wellness to Live By

NOURISH + HYDRATE + CARE - The Cycle of Hair Wellness to Live By

In the pursuit of beautiful, healthy hair, we often seek quick fixes and temporary solutions. However, true hair wellness requires a holistic approach that addresses the root causes of common issues like hair loss and breakage. At NU Standard, we believe in the power of nourishing, treating, and caring for your hair to unlock its full potential. Our tagline, Nourish + Hydrate + Care, encapsulates our philosophy of nurturing hair from within, partnering with a professional hair stylist for periodic Hydrasilk® treatments, and maintaining care between salon visits. Let's delve into each aspect of our approach and discover how it can transform your hair health.

Nourish: The Foundation of Healthy Hair

Healthy hair starts from the inside out. Like our bodies, our hair requires essential nutrients and hydration to thrive. A balanced diet rich in vitamins, minerals, and proteins is crucial for maintaining strong and vibrant hair. Additionally, staying hydrated ensures that your hair remains moisturized and resilient.

At NU Standard, we recognize the importance of nourishing hair from within. Our wellness products contain ingredients that feed your hair the nutrients it craves. Through our TAKE N GO Daily Hair and Scalp Vitamins and our DRINK N GO Daily Hair and Scalp Hydrators (Coming Late Spring 2024), we provide the internal building blocks for healthy, radiant hair.


Hydrate: Professional Solutions for Enhanced Hair Care

While daily nourishment is essential, periodic professional treatments can take your hair care routine to the next level. Our Hydrasilk Hydrating Bond System works to repair and strengthen disulfide bonds, restoring vitality and resilience to damaged strands. Whether you're dealing with chemical damage, heat styling, or environmental stressors, our treatments offer targeted solutions for every hair concern.

Professional treatments not only address existing damage but also prevent future issues from arising. By proactively investing in your hair's health, you can enjoy long-lasting results and minimize the need for extensive repairs.


Care: Daily Maintenance for Lasting Results

Consistent at-home care is the key to maintaining the results of professional treatments and nourishing your hair between salon visits. Our concentrated shampoo and conditioner bars are specifically crafted to provide gentle, effective cleansing and hydration. Formulated with natural ingredients and free from harsh chemicals, they nourish your hair while minimizing environmental impact.

Incorporating our shampoo and conditioning butter bars into your wash routine is easy and convenient. Simply rub the shampoo bar onto wet hair for a creamy lather and rinse as with any other shampoo. For additional hydration, finish with our conditioning butter bar and leave it on or rinse it out as needed. While bars are a newer concept, when rubbed into wet hair, they will condition like a liquid conditioner, except they are concentrated products that last longer than a typical bottle. With regular use, you'll notice a significant improvement in the health and appearance of your hair.


Ageless Beauty: Combatting Hair Challenges as We Age

As we age, our hair faces unique challenges that require specialized care and attention. Factors such as hormonal changes, decreased collagen production, and environmental damage can contribute to thinning, dullness, and breakage. However, with the right approach, it's possible to maintain vibrant, youthful-looking hair at any age.

The Nourish + Hydrate + Care approach is particularly effective in combating age-related hair concerns. By nourishing your body with essential nutrients, treating your hair to professional treatments, and caring for it daily with our products, you can defy the effects of time and enjoy healthy, beautiful hair for years to come.

By embracing the Nourish + Hydrate + Care approach, you can unlock your hair's full potential and enjoy the confidence that comes with knowing you're taking care of yourself from the inside out. Join us on the journey to healthier, happier hair, and discover the transformative power of holistic haircare.