In 2015, just one month before my wedding, I was diagnosed with alopecia (receding hairline from traction alopecia) and telogen effluvium. As a third-generation member of a renowned haircare family and most did not know I was genetically predisposed to suffer genetic hair loss aka androgenetic alopecia. The irony of my condition felt like a burden I couldn’t shake. I was embarrassed, ashamed, and afraid to speak out. I chose to hide my hair loss, unwilling to deal with the harsh side effects of prescription medication, and carried this secret until it became impossible to ignore.

The birth of my second child only deepened my struggle. Postpartum hit hard, worsening my hair loss and leaving me feeling defeated. It was during this time that my hairstylist told me something that changed everything: "Hair is a reflection of your health—it all starts from within." Those words sparked a revelation, and I realized my journey wasn’t about hiding; it was about healing.

This was the beginning of my hair wellness journey, a path that led me to embrace holistic haircare, focusing on nourishing my body from the inside out. I transformed my approach to hair health, realizing that real beauty is "rooted" in wellness. Now, I’m committed to helping others on their own journeys, offering haircare solutions that prioritize both internal health and beauty.

Because hair wellness isn’t just about what you put on your hair—it’s about what you put into yourself.